Create a platform for Advance HE brand story that enables us to tell why Advance HE exists, what they do and how they do it. Having a consistent brand story builds reputation, respect and trust and will make Advance HE the ‘go to for how to’ HE focused development agency.
Research Brand strategy Data
Conduct quantitative and qualitative research to develop insight driven proposition, personality and positioning (P3insights).
The message to be communicated; reflecting the structure, content and service delivery of the new Advance HE.