A motivating brand animation speaking to HEA’s strategic partners

The Objective

To create a ‘goosebumps’ film that captures the story of HEA’s noble mission. The HEA saw strategic alliances and sponsorship as a key income source, as well as an opportunity to raise their brand profile. Their mission is undeniably worthy and inspirational, and something that nearly everyone in senior business can relate to – improving the quality of teaching in higher education creates brighter people who can further their business, improve the economy and that in turn has a positive impact on society.